By Helping Us Look Good, Beauty Devices Proving They Are Indeed Our Best Friends Have you ever imagined a life without cosmetics and beauty ...
By Helping Us Look Good, Beauty Devices Proving They Are Indeed Our Best Friends
Have you ever imagined a life without cosmetics and beauty devices? Just think about a life in which you can’t get your fingernails clipped, hair trimmed, beard styled, or face toned ever? Sounds frightening, doesn’t it? That’s how important and essential beauty devices and cosmetic products are in our lives. From styling and grooming our hair and clipping our fingernails to getting rid of wrinkles and other signs of aging, we use beauty devices for numerous purposes, which is why they are some of the most essential devices that human beings can never live without.
Human beings have used beauty devices since times immemorial, for grooming, styling, and enhancing their appearance. After all, vanity is an important component of the human psyche and is part of all the things that make us human. While stones, knives, and other sharp objects were widely used for trimming fingernails and toenails, shaving, and cutting hair in the ancient times and medieval ages, electric trimmers, shavers, hair dryers, and face tightening devices are some of the most commonly used beauty devices in modern times.
Moreover, with the increasing disposable income of people in several countries and rising fashion consciousness among both men and women, the usage of beauty devices would increase enormously in the coming years. This would, in turn, cause the expansion of the global beauty devices market from $47.4 billion in 2019, at a healthy CAGR of 19.7% from 2020 to 2030.
Rising Fashion and Appearance Consciousness Major Reason behind Beauty Industry Boom!
In recent times, there has been a noticeable rise in fashion and appearance consciousness among both men and women all over the world. This is making many companies develop and launch electronic devices equipped with advanced features and, sometimes, even automated capabilities that can help people look attractive, young, and healthy. Moreover, these devices offer faster operations and much greater convenience than traditionally used tools, such as razors and blades.
Acne treatment, cleansing, hair removal, LED therapy and photorejuvenation, hair growth, oxygen/facial steaming, cellulite reduction, and dermarolling are the most common purposes for which beauty devices are used across the globe. These devices can be used for a plethora of purposes, such as facial, nail, and hand treatments, body treatments, and hair removal and other hair treatments and are, thus, experiencing a soaring demand all over the globe.
Out of these, the usage of hair removal devices was found to be the highest in the last few years, mainly because of the high incidence of various hormonal problems, rising disposable income, increasing fashion and appearance consciousness, and easy availability of various hair removal treatment procedures at spas and salons.
In addition to these applications, people are also preferring beauty devices over other tools for removing acne scars, fine lines, blemishes, sun-induced freckles, pigmentation, age spots, and marks and reducing the signs of cellulite increase, skin laxity, broken blood vessels, and skin discoloration. This is why in future years, the sale of LED therapy and photorejuvenation devices would rise enormously throughout the world. In addition to this, these devices are also increasingly being used at homes for reducing the signs of skin aging.
Not Just Appearance Enhancements, Beauty Devices Have Medical Uses too
Apart from the growing fashion consciousness among people and their rising awareness about various beauty treatments, the increasing incidence of skin diseases is also boosting the sales of beauty devices across the world. One of the most commonly occurring skin ailments in the world is photoaging, which usually happens because of prolonged exposure to UV radiation and pollution. It causes sunburns, hair loss, and reduced skin elasticity.
Acne, hyperpigmentation, psoriasis, deep wrinkles, dyspigmentation, melasma, atopic dermatitis, and freckles are the other major skin problems affecting people throughout the world. They are mainly caused because of excessive alcohol and tobacco consumption and high levels of environmental pollution. According to the American Academy of Dermatology (AAD), “…Over 50 million people have acne in the United States”. The rising incidence of these diseases is positively impacting the sales of beauty devices, as people are increasingly using them for managing and treating them.
Surging Geriatric Population also Pushing Up Demand for Beauty Devices
Besides the soaring prevalence of skin diseases, the increasing geriatric population across the globe is also fueling the surge in the demand for beauty devices. As per the World Health Organization (WHO), the share of geriatric people (those who are above 60 years of age) in the global population is expected to grow from 12% to 22% from 2015 to 2050. Furthermore, the organization estimates that by the end of this year itself, the number of people in the age group of 60 years and above would be greater than the number of children in the age bracket of less than 5 years.
As the human body loses fibrous tissue, as well as the vascular and glandular network in the skin layers, with age, old people experience a higher prevalence of skin sagging, wrinkles, pigmentary alteration, and dryness than younger persons. This makes beauty devices, such as skin tightening and toning products, highly sought-after by geriatric people.
If You’re a Developer or Seller of Beauty Devices, Head Straight to Asia-Pacific!
Geographically, the demand for beauty devices is predicted to rise at the highest rate in the Asia-Pacific (APAC) region in the forthcoming years, as per industry experts. This would be because of the increasing disposable income of the people and growing incidence of dermatological problems and hormonal disorders in the regional countries. Additionally, the rising public awareness about beauty devices and surging geriatric population will massively boost the sales of these devices in the region in the future.
According to the World Population Ageing 2019 report published by the United Nations Department of Economic and Social Affairs (UNDESA), out of all the regions in the world, the population of geriatric people is the largest in APAC, including East and Southeast Asia, and it will remain so till 2050.
Thus, it can be safely said that the sales of beauty devices would increase significantly all over the world in the future, primarily because of the increasing geriatric population, rising incidence of hormonal and dermatological disorders, and growing fashion consciousness among people.
