Real estate mobile app can impact a lot on the thriving real estate sector. Here are the key benefits of VR and AR integrated real estate apps.
Mobility has impacted on various industry
segments and the real estate sector is no exception. As the technology evolves,
the thriving mobile app domain has started bringing the revolutionary changes
in business processes. On one hand, the customized mobile apps simplify the
complexities and on the other hand, they act as a strong marketing tool. This
is the reason why real estate mobile app development has gained ground in
recent years.
Impact of AR and VR Mobile App Development on Real Estate Industry
One of the biggest advantages of a customized business
mobile app is it can integrate the futuristic technologies like AR, VR, AI, and
IoT to get innovative and customized app solutions. Out of these technologies,
both AR and VR look highly promising for a booming real estate sector. Here we
will see the key factors on which the VR and AR integrated real estate apps can have a great
influence.
Key Benefits of Real Estate Build Mobile App
Both AR and VR technologies can play a
significant role in the real estate sector. These approaches help architects
build imaginary models and enable property owners to offer a virtual tour to
prospective customers. Let’s see how AR and VR can change the shape of the real
estate sector in the future.
1. Enhance engagement
People invest or spend a small fortune on
purchasing a property. Therefore, it makes sense that you offer them a ‘touch
and feel’ experience. Both AR and VR technologies are capable of giving such
experience to your potential customers. AR technology can augment the real
world with virtual objects and VR technology can showcase the virtual world as
the real world.
The combination of both these concepts can show
your customers a 3D reality. From checking the room plan and size to furniture
placement and much more- AR and VR offer a plethora of opportunities for the
real estate sector.
2. Increase exposure
AR technology can readily break the barriers
between the purchasers and property. It gives more exposure to real estate
dealers. It is possible for them to approach a huge audience irrespective of
distance and time thanks to the mobile app. They
can readily show the property in an interactive way through AR and VR-based
features and enable the potential buyers to make informed decisions.
Both AR and VR technologies also facilitate
people to get rid of the need to visit the property site to check every aspect.
In a way, the real estate dealers can increase their sales and revenue with
ease.
3. Save time, resources,
and efforts
VR and AR integrated real estate apps can save valuable time for both customers and property owners.
Such apps make it possible to get a rich and real-life experience of the
property without visiting it personally. Size, structure, amenities, number of
rooms, and other details are also available in an interactive way that saves
the efforts and enables the real estate developers to save bucks on hiring
additional resources.
Let’s take an example: Instead of hiring
executives to describe the characteristics and amenities of the property, you
simply give your customers a VR lens to wear. Your customers can start a virtual
tour of the property and get the necessary information through AR technology
without being physically present at the site.
4. Offer immersive
experience
Immersive experience can be a game changer in a
highly competitive real estate market. It can assist real estate developers and
contractors to promote their business and enhance people’s trust. The
developers can upload the 3D models of the property and amenities in AR and
VR-powered apps beforehand. As a result, the potential buyers can get an immersive
and first-hand experience of property even when it is under construction.
What’s more, the Geo-Tag feature can show nearby
businesses and landmarks for the same property. In a way, it can make the buyer
confident and convinced. It has a direct impact on customer retention and sales
figures.
5. Improve interaction
Brochures and leaflets are getting obsolete at a
rapid pace in the real estate sector. 3D models have started replacing 2D
blueprints. The mobile app can come up with an
advanced solution by integrating AR and VR concepts. As a result, you can offer
an interactive experience to prospective buyers.
How to get 3D interactive models
The app development company can integrate AR and
VR camera on the app to enable you to get a 3D interactive model like a
holographic image. It can be readily rotated for a better view. You can readily
give interested people a better idea of design and dimensions.
6. Draw attention
As per the Statista survey, the advertising
spending in the real estate sector will cross $74.19 M by 2019. Though it is
necessary to spend more on marketing to grab the attention of many prospective
buyers amid rising competition, the AR and VR-based app can work wonders for
you. Such app has more convincing power than the traditional app because it
offers a better and more interactive way to see the property. VR technology is
known for offering a lifelike experience in the virtual world and it can help
buyers take the right decision.
It is necessary to keep in mind that 2D blueprints may create a wrong
impression of the property in the customer’s mind, whereas 3D live model can
have a lasting impact.
Well, here we have listed only a few key
business benefits of AR and VR apps for the real estate industry. It is
advisable to consult the reliable mobile app development company with your real
estate business requirements to get the most suitable app.
